BEAUTYBLENDER X SEPHORIA

ART DIRECTION | FABRICATION | INSTALLATION

We created a functioning foundation factory for beautyblender at Sephoria House of Beauty, Sephora’s beauty extravaganza. We had the challenge of creating functional games to showcase the magic of beautyblender’s "Wet, Squeeze, Bounce" system.

We designed, engineered, and fabricated everything in our studio. We are proud to have tackled yet another science project, further proving that we are, in fact, mad scientists. The set was featured in the third episode of The World According to Jeff Goldblum where he discovers our booth at Sephoria and gets a tutorial on foundation